« Do not go where the path may lead, go instead where there is no path and leave a trail. »

Ralph Waldo Emerson



The world has changed more in the past 20 years than it did in the previous century.

McLuhan’s “global village” is now a reality.

We measure time in milliseconds. We react to everything, immediately, constantly.

Marshall McLuhan

Visions of collective utopia have given way to Warhol’s 15 minutes of fame.

New attitudes and new practices are emerging.

A new world is dawning, filled with uncertainty yet packed with opportunity.

Whether you are an executive, communication director, HR manager, local authority or institution, Planète Tatou will help you:

  • express your difference—what forges your identity and makes you unique
  • clarify your real communication challenges—which often differ from stated goals
  • determine the best way to enhance the way you communicate with those around you—clients, partners, media and employees.


To Native Americans, the armadillo is a totem animal that guards boundaries.

It helps define our space and establishes the barriers needed to strike a personal balance while embracing external factors liable to fuel our growth.

Planète Tatou is a collective of creatives who draw on decades of established expertise in their respective fields:

  • multilingual content creation across a range of media
  • editorial websites for internal & external audiences
  • in-house & external magazines in print & online
  • B2B communication: customer magazines and newsletters
  • territorial marketing
  • financial & CSR communication: annual reports, business reviews
  • yearbooks and corporate publications
  • press relations
  • film and video



Xavier Harlé
xavier harlé

Xavier is a multimedia mastermind specializing in event promotion, writing, advertising,
and editorial site design, with a specific focus on team management and cost control.


Guillaume Frolet

An established writer with over 15 years’ experience, Guillaume is equally at home with both print and
online content.

karine godo

Co-founder and director of leading Paris-based translation agency Sémantis for over 30 years, Karine has worked closely with a number of CAC 40 companies.


Jon Fayard

A fan of music, photography and New York,
Jon knows the ins and outs of ad design,
web design, editing and video editing.

David panzo

Versatile artistic director, he works for publishing, the web, music labels, television ("Karambolage" on Arte).


Example publications

Creation in 2008 of L’Envol newsletter for Lesaffre, a global leader in yeast for bread-making, which continues to be published with a print run of 5,000 copies for bakers, retailers and the trade press

Content used for sales pitches and social media posts.

Creation of a 180-page book celebrating the 100th anniversary of FALA (Fabrique Alsacienne de Levure & Alcools, Lesaffre group), printed in 2 000 copies.

Creation of EDF Collectivités Le Magazine quarterly, with 85,000 copies distributed.

Creation of the #Planet website for Veolia, updated three times a week in English  and French.

Creation of the in-house
Rés’eau magazine for
Veolia Eau Île-de-France.


Comprehensive campaign to promote the Drôme region as a catalyst for growth (Drôme Accélérateur de Croissance):
national press and radio ads in Le Monde and Les Échos newspapers and on France Inter and France Info radio,
posters in Gare de Lyon train station, website material, press relations, and two publications
(Sagas des Créations & Entreprises Drômoises and Drôme, Terre de Creation), featuring…

Michel Chapoutier
Michel Chapoutier
Robert Clergerie
Robert Clergerie
Norbert Dentressangle
Norbert Dentressangle
Anne-Sophie Pic
Daniel Pennac

Multilingual content creation

Annual report (print + web) and press releases for the
L’Oréal finance department.

English-language version of the Nestlé Waters yearbook.

Volvo lifestyle magazine and brochures for all models reissued every year.



Exceptional pressure on the costs of energy and raw materials: a situation not seen since the Second World War. The latest issue of “L’Envol” takes stock.

June 2022

Planète Tatou has just produced a 160-page bilingual French-English book devoted to the 150th anniversary of the Biospringer company, belonging to the Lesaffre group, world leader in bread-making yeast, since 1972. Historical research, writing, translation, reports photography and artistic direction were entirely carried out by the agency.

March 2022

Four times a year, L’Envol explores a destination via its section Le pain à travers le monde. In this spring issue, we’re packing our bags in New York. Also in the contents, the presentation of the new liquid leaven Crème de levain épeautre bio.

January 2022

Lesaffre grant 1st installation, Competition for the Best Young Bakers in France, French and World Bakery Cups, National Competition for the Best Traditional French Baguette, Worldskills, French Schools Cup… from the starting blocks to the podiums, Lesaffre supports the profession: to be discovered in “L’Envol” winter 2022 edition.

November 2021

First, a meeting with a baker-pastry chef trained at the Ferrandi school, passed through the Ritz and Dalloyau, before becoming a… naval non-commissioned officer! Then an update on the improvers adapted to the quality of 2021 flour. Finally, a little tour of Argentina and some topical images: this is the autumn batch of “L’ Envol “, Lesaffre’s customer newspaper.

September 2021

The 180-page book dedicated to 100 years of FALA (Fabrique Alsacienne de Levure & Alcools, Lesaffre group) has just been released. A source of pride for the whole team.




106 rue Saint-Lazare • 60200 Compiègne